# Prospect qualification checklist

A scorecard to paste into your CRM. Score each criterion from 0 to 3.

- [ ] **Size** · Is the organization big enough for the problem to carry a real cost?
- [ ] **Industry** · Is it a market where your approach has already proven itself?
- [ ] **Buying signal** · Does a recent event show the need is active right now?
- [ ] **Likely budget** · Is there a plausible budget line for this kind of product?
- [ ] **Urgency** · Is the cost of doing nothing visible and growing?
- [ ] **Product fit** · Does your product solve the problem as THEY describe it, not as you do?

**Score /18:** _____

**Decision:** prioritize (≥13) · nurture (7 to 12) · set aside (≤6)

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Full kit: agify.fr/en/resources/kit-prompts-prospection-ia